Google Analytics & Tag Manager Training Malaysia (2026)
Google Analytics 4 (GA4) is the industry-standard tool for understanding website traffic, user behaviour, and marketing effectiveness. Combined with Google Tag Manager for event tracking, these tools provide the data foundation for all digital marketing decisions.
Quick Answer: Google Analytics & Tag Manager Training
What is it: Training on GA4 and Google Tag Manager — setup, event tracking, conversion measurement, audience analysis, and reporting for data-driven marketing.
Who is it for: Marketing managers, digital marketers, web analysts, e-commerce teams, and anyone measuring website performance.
Typical cost: RM2,500–RM5,500 for a 2-day program.
Providers: 0+ in our directory
HRDF Claimable: Yes, from registered providers
What You'll Learn
- Set up GA4 properties correctly with proper data streams and events
- Configure Google Tag Manager for custom event tracking without coding
- Measure conversions, goals, and marketing attribution accurately
- Build custom reports and explorations for specific business questions
- Understand user journeys and identify conversion rate opportunities
Who Should Attend
Marketing managers, digital marketers, web analysts, e-commerce managers, content creators, and anyone measuring online performance.
Frequently Asked Questions About Google Analytics & Tag Manager Training
Is GA4 different from Universal Analytics?
Yes. GA4 is event-based tracking (replacing session-based). Training covers the GA4 interface, data model, and how to replicate UA reports.
Do I need technical skills?
No coding required. Google Tag Manager simplifies tracking. Training teaches you to work without developer assistance.
Is Google Analytics training HRD Corp claimable?
Yes. Digital analytics training from HRD Corp registered providers is claimable.
How long is the training?
Most programs run 2 days — Day 1 covers GA4, Day 2 covers Google Tag Manager and advanced analytics.
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Ringkasan dalam Bahasa Melayu
Latihan Google Analytics 4 dan Google Tag Manager di Malaysia mengajar pasukan pemasaran cara menyediakan, mengkonfigurasi, dan menganalisis data laman web untuk keputusan pemasaran yang lebih baik. Boleh dituntut melalui HRD Corp.
Last Verified: March 2026